Mastering the Art of Compelling Content
If you’ve ever felt like your content is stuck in a sea of sameness, you’re not alone. Creating compelling content isn’t as easy as it used to be. Lemme guess…you’re feeling a little burnt out...
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How to Use empathy in your marketing
Grab your favorite drink and brace yourself for a rollercoaster of a story. Monday kicked off with a mix of excitement and nerves as my kiddos headed back to 4th and 8th grade. Day 1...
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How to Get More Opt-Ins (A Step-By-Step Guide)
Wanna know a secret? No matter how good the landing page for your opt-in is, most people will never pour over every single detail. Why? Well, for starters, they’re scrolling through your resources, your weekly emails, and reading your...
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What a Bejeweled, Taxidermy Racoon Can Teach Us About Marketing
If you’re scratching your head…you’re not alone. In fact, you’d be as blindsided as I was at 6:31 a.m. when you open Facebook to see…well…this: I’m still trying to figure out what on earth would...
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How to Sign More Clients & Sell Out Your Programs
Are you posting everywhere, all the time, but struggling to book discovery sessions and/or clients? Have you changed your title, updated your bio, and joined a few of those “networking” calls (you know, where you...
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Those $47 “365 Days of Content” Offers Are Killing Your Business
I’ve got a bone to pick with all of the “365 Days of Content for $47” offers that I keep seeing. Now…I could literally wax poetic about this for hours (It truly drives me BATS!), but instead, I’m going...
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