There are a lot of evasive terms in the entrepreneurial world. Most beginning business owners can so relate to running back into the loving arms of Google when faced with a word you don’t quite understand. Content is one of those that seems straightforward. And yet so many of us confuse the idea of content…
Core Content
How To Fall In Love With Your Business Again
I remember the moment I decided I wanted to start my own business. The idea of working for myself had always danced around in my head, but it was more of a pipe dream than something I was working towards. Until one day, I realized, “Oh shit — I can actually do this.” Prior to…
Flywheel Marketing vs Traditional Funnels
For decades, business was about one thing and one thing only: sales. Monthly quotas and profit margins made the corporate world go ‘round. It wasn’t valuable to spend your time nurturing relationships and delivering a better customer experience. If you weren’t making money (and a lot of it) then what were you doing? In the…
3 Ways To Know It’s Time To Hire Some Help
3 Ways To Know It’s Time To Hire Some Help
A Case For Entrepreneurial Growing Pains
I like to think that we’re at our best when we’re GROWING. Expanding our ideas, questioning our beliefs, opening our minds to see if there’s another, better, way to do things. But growth isn’t easy. More often than not, it comes with some gnarly growing pains. As a kid, growing pains felt like an ache…