By Breanna Gunn If you’ve been in the entrepreneur game for a bit, you’ve probably heard of the term joint venture or JV partnership. And if you’ve never taken any businesses class, chances are you have no idea what that means. To break it down, a joint venture is a type of business partnership where…
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How To Use Online Forums To Find New Clients
By Breanna Gunn The internet is a vast landscape — and your audience could be anywhere. Sometimes finding them feels, well, kind of impossible. Unless you know where they like to hang out. Online groups and forums are places where people get together and discuss common interests. They also go there to find the products…
How To Use Testimonials To Overcome Sales Objections
By Breanna Gunn Testimonial: a piece of text or video content that features a former customer extolling the benefits of a product or service. They don’t just look good on your website. Testimonials are also powerful tools in overcoming sales objections. Lack of trust is one of the major objections you’ll face in conversations with…
The 6 Elements of an Effective Product Launch Content Strategy
By Breanna Gunn Content, content, content. I’m sure you’re tired of hearing how important content is — and it’s easy to feel like you’re never creating enough of it. But if you want to launch a product successfully, you need valuable, consistent content. The content you share is the key to building relationships with your…
8 Easy Website Tweaks That Will Attract More Clients
By Breanna Gunn You’ve spent hours hunkered over your computer, carefully arranging photos, choosing color schemes and triple-checking links to make sure they worked properly. This business website was a serious labor of love — so it stings a little extra when no one is visiting it. Even if you’re active on TikTok or have…
